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Solv Partners with Shopmatic to help digitize India’s MSMEs with an inclusive B2B2C trade ecosystem

  • Solv will help Shopmatic offer its digital storefront capabilities to 150,000+ KYC-verified small businesses on Solv’s platform
  • In the first phase of the launch, retailers, kiranas and small businesses on Shopmatic’s platform will be able to source goods in FMCG & HoReCa segments at competitive prices and flexible payment terms on Solv’s platform
  • The partnership will also help Solv’s customers service their existing B2C customers through an online storefront powered by Shopmatic and expand their digital footprint; Covid-19 led shutdowns had led to reduction in in-store footfalls and having their own webstores will now help Solv MSMEs stay connected with their B2C customers

Bengaluru, 03 March 2022: India’s trusted B2B e-commerce marketplace Solv announced a partnership with leading international ecommerce enabler Shopmatic to help MSMEs in India derive the best value by digitizing their sourcing & distribution workflows.

Shopmatic merchants running kirana shops, food stores, super-markets, restaurants, catering businesses, bakeries, cafes and selling home care and personal care products, will now be able to source supplies from thousands of trusted suppliers on Solv’s platform and benefit from a wide variety of SKUs, doorstep delivery of goods and on-demand access to finance, enabling them to source at best prices & save 100+ man hours per month, improve their productivity and grow their business efficiently. In the first phase of the launch, Solv will be offering its services to MSMEs on Shopmatic’s platform in FMCG & HoReCa categories across 6 cities in India, in addition to extending the on-demand Buy-Now-Pay-Later (BNPL) financing service to this base.

With this partnership, over 150,000 verified MSMEs on the Solv marketplace, will leverage Shopmatic’s expertise to expand their digital footprint to retail customers via Webstores, Social Selling, Chat Selling, Marketplace Selling available on the Shopmatic platform. Shopmatic is the only ecommerce enabler to offer 4 different ways for MSME entrepreneurs to go online and has made it simple and quick for sellers from various categories to set up their digital presence.

Amit Bansal, CEO, Solv, said “We are glad to partner with Shopmatic to help merchants & kirana community on Solv’s platform service their existing customers better as well as find new customers through Shopmatic’s seamlessly integrated tech platform. Since its launch, Solv has been focused on digitizing supply chains and creating a trusted ecosystem for manufacturers, wholesalers & retail-outlets to trade in the most convenient manner possible. Our partnership with Shopmatic takes Solv’s service promise of ‘improving livelihoods of MSMEs’ one step further, by helping these small businesses bring their customers closer by leveraging several digital channels that Shopmatic offers them. We believe this is a critical element in closing the gap between retailers and their end consumers who are increasingly going digital, especially amidst covid-led shutdowns.”

Speaking on the partnership, Anurag Avula, CEO of Shopmatic, said “The debate on whether digital is important or not has been put to rest now, with countless merchants, traders and entrepreneurs going online today, on our platform. We are very happy to partner with Solv to help drive digitization of the trade in India and provide the easiest solution for taking businesses online. Our platform has seen great adoption from all kinds of sellers, and we are sure that our expertise will help drive significant value for traders wanting to expand their reach, digitally. Having onboarded more than 1 million sellers, Shopmatic is well-placed to help Solv merchants navigate the online world with 0 hurdles.

Our promise has always been to not only help businesses go online but also to help them be successful. The partnership with Solv is one step in the direction of helping businesses not only get more sales but also keep a watch on their supplies and input costs ( raw materials), thereby enabling them to drive the best margins for their business.”

With this partnership between Solv and Shopmatic, MSMEs and traders are sure to get a fillip in their digitisation and sales efforts especially after the adverse effect of Covid on their businesses, over the past 2 years.

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